A Little About Me

SAMANTHA HOO

Mid-Michigan Photographer

I grew up on the coast of Florida and have had a camera in my hand for as long as I can remember.

I actually went to school for sports business, getting my M.B.A. and M.S. in sports and entertainment management from the University of South Florida in 2022 and have been working in the sports industry since 2016.

With every role I've held, I've continually found small ways to incorporate my love of photography - whether it be taking company headshots, shooting retail photos, or even working as a content graduate assistant to pay for my tuition.

To me, photography was too much fun to be considered my "real job" despite friends, family, and the occasional freelance client telling me to go for it.

A passion that started off as a love for quality photographs, has now blossomed into owning my own business - something I would have never dreamed of! I feel so lucky that I get to call this work.

owner and magic maker

you can often find me...

Traveling the world with my fiancé, Tito, up early to get as many trails done in a day as we can! When we're home, we love hosting friends for Ooni pizza nights. We practically live in our backyard and will spend all day outside if it's a nice day, whether that's gardening, taking our dogs, Kona and Remy, to the park, or trying out a new sport. Food is our love language and we're always looking for a new recipe to try!

my other love

SPORTS

Full time Photographer
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Full time Sports Marketer

I work in sports full time when I'm not behind the camera! These days, that's in the form of running the digital marketing department at WMT, a sports tech agency!